Add-On Service
ContentOS™ Amplified
ContentOS™ Amplified

Your best content.
Now with paid
reach behind it.

Two targeted campaigns every month, built from your highest-performing organic posts. We run the strategy. You generate the leads.

Available exclusively to ContentOS™ Managed clients. Pricing coming soon. Contact us to get on the waitlist.

Schedule a Discovery Call See How It Works
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This is an add-on to ContentOS™ Managed. You must already be an active ContentOS™ Managed client to add ContentOS™ Amplified. Not on Managed yet? Learn about ContentOS™ Managed →
ContentOS™ Amplified
Two Campaigns. Every Month.

Reach more people.
Convert the right ones.

Each month we identify your top-performing organic post and use it as the foundation for two paid campaigns: one to grow your audience, one to generate leads.

Campaign 01
Engagement
Campaign
Goal: Grow your audience
We take the organic post with the highest engagement that month and put paid dollars behind it on Instagram and Facebook. More eyes on your best content. More followers. More trust built at scale.
  • Built from your top organic post of the month
  • Deployed on Instagram and Facebook
  • Targeted to your ideal audience profile
  • Designed to increase reach, follows, and brand awareness
  • Reviewed and refreshed every 30 days
Campaign 02
Lead Generation
Campaign
Goal: Drive qualified inquiries
We identify the organic content that's already resonating and build a lead campaign around it, driving clicks, form fills, and direct outreach from the people most likely to become clients.
  • Built from proven organic content that converts
  • Deployed on Instagram and Facebook
  • Optimized for leads, not just impressions
  • Designed to drive direct inquiries and pipeline
  • Performance reviewed monthly and adjusted
The Content Flywheel

Organic proves it.
Paid amplifies it.

Most paid ad strategies guess at what will work. Ours doesn't. We let your organic content tell us what your audience already loves, then we invest behind that signal.

01
ContentOS™ Posts Daily
Your organic content runs on its daily schedule: short form, long form, and carousels across every channel. Real content. Real voice. Posted every day.
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02
We Identify the Winner
Each month we review your organic performance data and identify the single post that earned the most engagement. That post becomes the foundation for both paid campaigns.
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03
Paid Campaigns Go Live
We build an engagement campaign and a lead generation campaign from that winning post and deploy both on Meta. Proven content. Paid reach. Every month.
How It Works

We run it.
You review it.

01
Add the Service
You're already a ContentOS™ Managed client. Adding ContentOS™ Amplified connects your Meta accounts to our management system so we have what we need to run campaigns on your behalf.
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02
We Review Your Monthly Performance
At the end of each calendar month, we pull your organic engagement data and identify the top-performing post. That becomes our creative foundation for the next month's campaigns.
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03
Campaigns Are Built and Launched
We build both campaigns, engagement and lead generation, and launch them on Instagram and Facebook. Your Meta ad spend is billed directly to your card on file in your Meta account.
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04
Monthly Reporting and Refresh
You receive a monthly performance summary. We review what's working, adjust targeting where needed, and repeat the process with the next month's winning post.
What You Need Before We Start

One requirement.
Straightforward setup.

💳
Required Before Launch
A credit card on file in your Meta Business account

To run paid ads on Instagram and Facebook, Meta requires a valid payment method connected directly to your Meta Business account. This is your ad spend, billed by Meta, not by JSM.


Your JSM management fee covers campaign strategy, creative selection, audience targeting, and monthly reporting. Ad spend is separate and goes directly to Meta based on the budget we agree on each month.

01
Set Up a Meta Business Account
If you don't already have one, you'll need a Meta Business Suite account connected to your Facebook Page and Instagram profile. We'll walk you through this during onboarding.
02
Add a Payment Method
Inside Meta Business Suite, add a credit or debit card to your payment settings. This card is what Meta charges for your ad spend each month.
03
Grant JSM Ad Account Access
You'll give JSM partner access to your Meta Ad Account so we can build, launch, and manage campaigns on your behalf without needing your login credentials.
04
Set Your Monthly Ad Budget
We'll work with you to determine an appropriate monthly ad spend based on your goals. We never spend beyond what you've approved.
Pricing

Simple add-on.
Pricing coming soon.

ContentOS™ Amplified Add-On
ContentOS™ Amplified
Coming Soon
Pricing is being finalized. Contact us to get on the waitlist.
Per month · Add-on to ContentOS™ Managed
What's included
  • Monthly organic performance review
  • Two paid campaigns built and launched each month
  • Engagement campaign on Instagram + Facebook
  • Lead generation campaign on Instagram + Facebook
  • Audience targeting and creative selection
  • Monthly performance report and campaign refresh
Ad spend is separate. Your monthly ad budget is billed directly by Meta to the credit card on file in your Meta Business account. JSM does not mark up or manage your ad spend. You set the budget, Meta charges you directly.

This service is designed for ContentOS™ Managed clients who want to extend the reach of content that's already performing. You've built the foundation with organic. Now put fuel behind what's working.

Pricing will reflect the scope of two fully managed campaigns per month, including strategy, creative selection, audience build, and reporting. We're finalizing the number now to make sure it delivers clear ROI for our clients.

Want to be first to know when it launches? Reach out and we'll add you to the list.

Prerequisites to Add This Service
Active ContentOS™ Managed subscription
This service is only available to current Managed clients
Meta Business account with payment on file
Required by Meta to run ads on Instagram and Facebook
JSM partner access granted to your Meta Ad Account
Completed during onboarding. We walk you through it.
Real Results

What this looks like
in the real world.

Here is a recent campaign JSM ran for our own Content Studio, running for 32 days on a modest budget. These are the actual numbers.

People Reached
20,111
Unique people who saw the content
Impressions
55,944
Total times content appeared in feed
Video Views
52,773
Views driven by organic-first creative
Leads Generated
44
Qualified leads at $17.67 per lead
Total Spend
$1,100
Days Running
32
Cost Per Lead
$17.67
Meetings Set
15
1 studio session converted from this campaign.
And your content was seen 2 to 3 times by 2 to 3% of the entire Louisville market in just 32 days on $1,100 in spend. That is what content-first paid strategy looks like.
Note
These are early-stage results from JSM's own Content Studio campaign and represent one slice of a longer campaign still in progress. Results will vary based on market, budget, audience, and content quality. These numbers are shared for transparency, not as a guarantee.
FAQ

Common
questions.

Do I need to be on ContentOS™ Managed to add ContentOS™ Amplified? +
Yes. ContentOS™ Amplified is an add-on exclusively for active ContentOS™ Managed clients. The entire model is built around using your existing organic content as the creative foundation for paid campaigns, which requires the daily posting infrastructure that Managed provides.
Who pays for the ads, JSM or me? +
You do, directly. Your ad spend is billed by Meta to the credit card on file in your Meta Business account. JSM charges a separate monthly management fee that covers campaign strategy, creative selection, targeting, and reporting. We never touch your ad budget. Meta does.
How much should I budget for ad spend each month? +
We'll work with you to determine the right budget based on your goals and market. We never spend more than what you've approved. We'll make a recommendation during onboarding, but the decision is always yours.
How do you decide which post to run as a paid campaign? +
Each month we review your organic performance data and identify the post with the strongest engagement: reach, interactions, saves, and shares. That post becomes the creative foundation for both the engagement and lead generation campaigns. We let the data decide, not assumptions.
Which platforms do the ads run on? +
Both campaigns run on Instagram and Facebook through Meta's ad platform. These are the platforms where your ContentOS™ Managed content is already posting organically, so your paid and organic presence stays consistent.
What reporting will I receive? +
You'll receive a monthly performance summary covering both campaigns: reach, engagement, leads generated, cost per result, and what's being carried forward into the next month. We review what worked, what didn't, and how we're adjusting.
Can I cancel or pause ContentOS™ Amplified? +
Yes. ContentOS™ Amplified is a monthly add-on. If you need to pause or cancel, let us know before the start of the next billing cycle and we'll stop the campaigns and management accordingly. Your ContentOS™ Managed subscription continues independently.
The Foundation
Not on ContentOS™ Managed yet?
ContentOS™ Amplified starts with great organic content. ContentOS™ Managed gives you two full studio days per year, 400+ assets, and daily posting across every channel. That is the foundation every paid campaign is built on.
Learn About ContentOS™ Managed →

Organic reach.
Paid results.
Every month.

Two campaigns. Your best content. Built, launched, and managed for you.

Schedule a Discovery Call Back to JSM Media